Domokun to invade 7-Eleven.

I love the last quote. LULZ! From AdWeek:

Domo, the chocolate Twinkie-like Japanese critter that Target tapped for a Halloween promo last year, is now shacking up with 7-Eleven.

A six-week program, hitting Oct. 1, includes a proprietary Domo Slurpee in Red Apple flavor, which will be sold in a still-in-development brown-flocked cup to match the creature's coat. Special straws featuring detachable fuzzy Domos in hip hop and wrestling costumes are being discussed. A Domo Attack! energy drink and other licensed merch is also on the table.

Why Red Apple? “Because Domo doesn't like apples,” said Rich Collins, CEO of Big Tent Entertainment, who described the deal a 360 program that's a perfect match for 7-Eleven's teens and young adults and the Domo demo. “That way you don't have to worry about Domo stealing your Slurpee.” Big Tent currently serves as Domo's worldwide marketing and licensing agent outside of Asia.

Evan Brody, marketing manager for Slurpee and Big Gulp Brands, was a bit less fanciful: “Domo lends itself well to the store and our proprietary products and our consumers who love crazy Japanese shit.”