Wednesday, August 20, 2008

Is eBay moving away from auctions, toward instant buying?

Over the past couple of years, eBay has been pushing its Buy It Now option. They continue to add incentives to get sellers to choose Buy It Now over the traditional auction format, this time cutting seller's fees.

I'm bummed about this. Sure, Buy It Now is faster and more convenient (and faster for eBay to take its slice too), but where's the fun? "Buy It Now" is the same one-click shopping you can do anywhere, and it would be a shame if eBay ignored its auctions for this model.

Maybe I'm alone on this -- Buy It Now currently makes up 43% of sales on eBay and growing!

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